Caeta
Add a review FollowOverview
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Founded Date September 25, 1960
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Sectors Electronic & Electric Factories
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Posted Jobs 0
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Viewed 12
Company Description
What is a Casino Affiliate Program?
With thousands of online casinos operating globally, operators spend massive fortunes on marketing and advertising.
If you have ever read a casino review or clicked a link on a gambling blog, you have interacted with an affiliate.
Defining the Casino Affiliate
Within this content, the affiliate places unique, trackable links that direct the reader to the casino’s registration page.
This performance-based marketing ensures the casino only pays when a new, depositing customer is actually acquired.
- It is a completely performance-based marketing structure
- Affiliates assume the cost of building websites and driving SEO traffic
- Both parties benefit: the casino gets players, the affiliate gets paid
Understanding Revenue Share (RevShare)
Under a RevShare agreement, the casino pays the affiliate a percentage of the net losses generated by the referred player.
If an affiliate refers a “whale” who loses thousands every month, the affiliate makes a massive, continuous profit.
Cost Per Acquisition (CPA) Deals
The alternative to RevShare is the Cost Per Acquisition (CPA) payment model.
However, if that player goes on to lose $10,000 over the next year, the affiliate still only receives the initial $150.
| Payment Model | How it Works | Risk Level for Affiliate |
|---|---|---|
| RevShare | Percentage of player losses | High (Player might win) |
| CPA | Flat fee per deposit | Low (Guaranteed payment) |
It is a symbiotic relationship that has created countless millionaires on both sides of the digital equation.
